Business | Nov 2
25 fresh social media ideas
for the holidays & new year
As a small business owner, social media can be a challenge. We all know we should be posting, but it can be so hard to keep up. It almost becomes another job on top of your job!
But social media is vital to small businesses these days, so here's my fresh list of 25 ideas to help you out with your posting this New Year season.
Now let's jump into the top 25 fresh ideas for this New Year.
Polls
First, we have polls. Getting your audience to engage with your social media posts is important to keep your accounts growing, and polls are a great option to foster engagement.
You can do business-related polls, but you can also do fun polls just to keep people engaged with your account. Here are some fresh polls you can use on your accounts this Holiday and New Year season.
1. Are you a:
A) Pumpkin Spice, B) Peppermint Mocha, or C) Bah-Humbug!
2. Are you most excited for:
A) Christmas, B) New Year, or C) Other
3. If you could have one, you would choose:
A) Nanny, B) Personal Chef, or C) Maid
4. What's your New Year's resolution?
A) Fitness, B) Finance, C) Mental Health, or D) Other (comment below!)
5. Which will you be celebrating?
A) Valentine's Day, B) Galentine's Day, or C) Both
6. Ask your audience which of your new product ideas they would like to see you launch (A, B, or C!)
7. Ask your audience which of your holiday-related products they like best (A, B, or C!)
8. Once your audience responds to question #7, create a new post making the winning product the product of the month.
9. Would you rather get:
A) 10% off, or B) Free shipping
10. Do you think winter will be long this year (Groundhog Day)?
A) Yes, or B) No
11. Ladies, what is your top accomplishment?
A) Business, B) Job, C) Family, or D) Other
Fun & Engagement Posts
There are lots of different types of posts you can do that are fun and engaging for your audience. Here are my top fresh ideas for this New Year.
12. Holiday-related jokes and memes.
13. Reintroduce yourself and tell a little of your story for any new followers you may have gained.
14. Ask your audience for their input in your product-creation process.
15. Create a New Year's giveaway to increase engagement.
16. Create trivia questions related to your products or your field of expertise.
17. Give a special shout-out to your employees (or your dog, lol) on Employee Appreciation Day (3/7/25).
18. Give a special shout-out to your kiddos (or your cat, haha) on Bring Your Kids to Work Day (4/24/25).
Helping Posts
A great way to create quality content for your audience is to give them helpful tips or information from your area of expertise.
19. Give expert information that will benefit and educate your audience.
20. Determine your top 5-10 frequently-asked-questions and then answer them in individual posts.
21. Offer freebies (get creative!)
Don't Neglect the Basics
It's fun to do cute and engagement posts, but you need also remember that your audience doesn't know what you offer unless you lay it out for them.
You have to keep it in front of their eyes to keep yourself top of their mind when they're ready to buy. So don't neglect the basics over time.
22. Show off your products or services. Some people need to be reminded. Others don't even know yet! Refresh them with new photos.
23. Put a holiday-spin on your product posts.
24. Offer discounts or holiday specials.
25. utilize the holidays
There are probably a lot more holidays than you take advantage of for your social media posting. But that can end today.
Be sure to wish your customers a happy holiday and get creative! Here's a list of upcoming holiday dates that your customers just might appreciate.
- Christmas (12/25/24)
- Hanukah (12/14/23 - 12/22/23)
- Kwanzaa (12/26/24 - 1/1/25)
- New Year's Day (1/1/25)
- Martin Luther King Jr. Day (1/20/24)
- National Freedom Day (2/1/24)
- Black History Month (2/1 - 2/28)
- Groundhog's Day (2/2/25)
- Galentine's Day *yeah!* (2/13/25)
- Valentine's Day (2/14/25)
- Employee Appreciation Day (3/7/24)
- Women's History Month (3/1 - 3/31)
- St. Patrick's Day (3/17/24)
- Purim (3/13 - 3/14)
- Easter (3/20/24)
- Take Your Kids to Work Day (4/24/25)
Summary
So there you have it, my top 25 fresh social media ideas for the upcoming holiday and New Year season! Hopefully you were able to gain a few new ideas and get ahead of the game this year.
I'm cheering you on!